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Reel 360 News is a female-owned source for national news and trends in advertising, film, TV, streaming, post-production, gaming, superhero news, cosplay and celebrities.
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News
Emily Wilcox to leave TBWA\Chiat\Day New York after two years as CEO
1+ week, 4+ day ago (548+ words) Emily Wilcox, CEO of TBWA\Chiat\Day New York, is leaving the agency after nearly two years leading it. Wilcox will depart Oct. 1 and plans to “take some time to explore what’s next,” according to Ad Age, which first reported…...
Nissan reinvents Heisman House as a six-part comedy series
2+ week, 1+ day ago (355+ words) Created with TBWA\Chiat\Day, the campaign shifts away from the traditional commercial format and into serialized entertainment designed primarily for YouTube and social. It all began with a spectacular trailer: After 15 years of Heisman House, Nissan is blowing up…...
Liquid Death and goodwipes want to give your butt a 'Buttler"
2+ week, 5+ day ago (479+ words) We love bathroom humor over here at Reel 360 News. While we are adults phyiscally, we are mentally around 15. Maybe our publisher, a little older, is around 16. Well, Liquid Death has conquered water, sparkling water and soda. Now it’s coming for…...
SixTwentySix signs Jimmy Tatro to commercial roster
3+ week, 5+ day ago (343+ words) SixTwentySix has added Jimmy Tatro to its roster of commercial directors, bringing the multihyphenate’s distinct comedic voice to advertising. Tatro has built a career moving easily between digital media, television and film, often creating and directing his own material. He…...
Parris Goebel joins Merman for U.S. and U.K. representation
1+ mon, 1+ week ago (594+ words) Parris Goebel has joined Merman for commercial directing representation in the United States and United Kingdom. The signing marks Goebel’s first commercial directing representation and signals a broader move into advertising for the internationally celebrated dancer, choreographer and filmmaker. Goebel…...
Lola goes global with David Carson and "Crazy Ambition" identity
1+ mon, 1+ week ago (446+ words) Lola is taking its “Crazy Ambition” philosophy worldwide. The Madrid-born creative agency is evolving into a global micro-network, building on its established presence in Spain with newly launched offices in Brazil and the United States. To mark the expansion, Lola…...
Morgan & Morgan's 'Merman' is delightfully absurd
1+ mon, 1+ week ago (397+ words) Legal advertising isn’t exactly known for subtlety. It’s a category dominated by stern attorneys, dramatic testimonials and endless promises to “fight for you.” Morgan & Morgan has spent the last few years gleefully ignoring all of that. Its latest “Power Move…...
Rethink elevates Mike Dubrick to North American CCO
1+ mon, 3+ week ago (425+ words) Rethink has promoted longtime creative leader Mike Dubrick to Chief Creative Officer, North America, expanding his oversight across the independent agency’s Toronto, New York, Vancouver and Montreal offices. Dubrick previously served as Chief Creative Officer of Rethink Toronto. In the…...
Drake Cooper acquires OC agency Gigasavvy
1+ mon, 4+ week ago (331+ words) Independent agency Drake Cooper has acquired Orange County-based Gigasavvy, expanding its Southern California footprint and adding a roster of consumer and lifestyle clients to the employee-owned shop. The Boise-headquartered agency, which also operates in Los Angeles, will absorb the Gigasavvy…...
Director Andrew Lane, on unscripted camera commercials
1+ mon, 4+ week ago (1393+ words) For a director whose career depends on planning every conceivable detail, Andrew Lane is surprisingly comfortable admitting he doesn’t know what’s going to happen. In fact, that’s exactly what he’s hoping for. “We go in with the best plan,” he…...